{"product_id":"guatemala-la-canoa-mundo-novo","title":"Guatemala La Canoa - Mundo Novo [La Canoa - Mundo Novo]","description":"\u003cp\u003e\u003cstrong\u003e[Save 200 yen when you purchase Prolog and townsfolk beans together]\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003cdiv\u003e\n\u003cdiv\u003eI detect the impression of nutty sweets reminiscent of pralines, and a gentle acidity of stone fruits. It is a well-balanced, high-quality coffee that can be enjoyed by anyone, at any time. It reminds me that flamboyant flavors are not the only charm of coffee.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eThis is a lot of Mundo Novo, a representative Brazilian variety, finished with the washed process.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eLa Canoa is a farm operated by Mr. Mario Friely.\u003c\/div\u003e\n\u003cdiv\u003eIt has a history of over 30 years, but in 2014, it was severely affected by the coffee leaf rust disease that spread in Guatemala, and yields suffered catastrophic damage.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eHowever, Mr. Mario paid close attention to cultivation, such as changing shade trees, and continued his efforts without giving up, restoring production conditions and maintaining excellent quality.\u003c\/div\u003e\n\u003cdiv\u003eHarvesting involves hand-picking only fully ripe cherries with high sugar content based on Brix values, and drying them on African beds. Although Guatemala primarily produces washed coffee, they are also experimenting with honey and natural processes through trial and error.\u003c\/div\u003e\n\u003cdiv\u003eThese quality improvement efforts have also yielded results, with the farm winning an award in the Cup of Excellence in 2023.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eWhen I visited, his gentle expression and passionate explanation of his cultivation methods were very impressive.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003eI was particularly impressed by his energetic activities, such as the development of new hydration facilities and micro-lot sections.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003eThe Santa Rosa area in southern Guatemala, where the farm is located, is an area that has been attracting attention in recent years, producing many COE award-winning lots.\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cdiv dir=\"ltr\" class=\"gmail_signature\" data-smartmail=\"gmail_signature\"\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cp\u003e-------------------------------------------------------------\u003c\/p\u003e\u003cp\u003e[Information]\u003cbr\u003eTasting note: Praline, Stone Fruits, Balanced\u003cbr\u003eFarmer: Mario Rene Friely Paredes\u003cbr\u003eRegion: Santa Rosa\u003cbr\u003eVariety: Mundo Novo\u003cbr\u003eAltitude: 1600-1700m\u003cbr\u003eProcess: Washed\u003c\/p\u003e","brand":"townsfolk coffee","offers":[{"title":"100g \/ Whole Beans \/ 豆のまま","offer_id":52115729350954,"sku":null,"price":1300.0,"currency_code":"JPY","in_stock":true},{"title":"100g \/ Medium grind (for Filter) \/ 中挽き(ペーパードリップ)","offer_id":52115729383722,"sku":null,"price":1300.0,"currency_code":"JPY","in_stock":true},{"title":"100g \/ Course grind (for French press) \/粗挽き(フレンチプレス)","offer_id":52115729416490,"sku":null,"price":1300.0,"currency_code":"JPY","in_stock":true},{"title":"200g \/ Whole Beans \/ 豆のまま","offer_id":52115729449258,"sku":null,"price":2400.0,"currency_code":"JPY","in_stock":true},{"title":"200g \/ Medium grind (for Filter) \/ 中挽き(ペーパードリップ)","offer_id":52115729482026,"sku":null,"price":2400.0,"currency_code":"JPY","in_stock":true},{"title":"200g \/ Course grind (for French press) \/粗挽き(フレンチプレス)","offer_id":52115729514794,"sku":null,"price":2400.0,"currency_code":"JPY","in_stock":true},{"title":"400g (200gx2) \/ Whole Beans \/ 豆のまま","offer_id":52115729547562,"sku":null,"price":4600.0,"currency_code":"JPY","in_stock":true},{"title":"400g (200gx2) \/ Medium grind (for Filter) \/ 中挽き(ペーパードリップ)","offer_id":52115729580330,"sku":null,"price":4600.0,"currency_code":"JPY","in_stock":true},{"title":"400g (200gx2) \/ Course grind (for French press) \/粗挽き(フレンチプレス)","offer_id":52115729613098,"sku":null,"price":4600.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0914\/5961\/7066\/files\/IMG_0652_26b6519a-c613-43de-8643-e74f3f7fbe5f.jpg?v=1785026590","url":"https:\/\/townsfolkcoffee.com\/en\/products\/guatemala-la-canoa-mundo-novo","provider":"townsfolk coffee","version":"1.0","type":"link"}